Healthcare Practices
GEO, local SEO, and marketing websites for healthcare practices, built to integrate cleanly with your existing HIPAA-compliant patient tools, without ever touching your patient data.
Marketing services for dental, med spa, dermatology, plastic surgery, and chiropractic/PT practices. We handle SEO, GEO, paid media, and public marketing sites, your patient data stays in your own HIPAA-compliant stack.
Healthcare marketing is dominated by vendors who try to sell everything: patient intake, scheduling, CRM, and marketing, all in one bundle that touches PHI and requires a Business Associate Agreement. We do the opposite. Semark is marketing-only by design. We do not build patient intake forms. We do not run chatbots that ask about symptoms. We do not handle medical records. What we do is build fast, mobile-first marketing websites, run local SEO and paid media, and lead the healthcare space on GEO (Generative Engine Optimization), getting your practice cited in ChatGPT and Google AI Overviews before your competitors realize that is where patients now research. Your patient data stays in your HIPAA-compliant intake stack (IntakeQ, SimplePractice, Dentrix, Kareo, etc.) and we integrate at the link-out level only.
Marketing services only, we do not handle PHI
Semark provides marketing services only. We are not a HIPAA Business Associate and we do not handle protected health information (PHI). We build public marketing websites, run SEO and Generative Engine Optimization (GEO) campaigns, manage paid media, and integrate with your existing HIPAA-compliant intake and scheduling tools, we do not access or store your patient data.
What keeps Healthcare Practices owners up at night
Your current marketing agency wants BAA access to patient data and you're not comfortable with the risk.
You're invisible in ChatGPT and Google AI Overviews, where patients now research "best [specialty] near me."
Your website is old, slow, and not mobile-optimized, costing you new-patient bookings every week.
Local SEO is stalled, you're on page 2 for your own specialty + city queries.
Google Ads compliance on health-related creative is a constant rejection loop.
Concrete AI workflows, not buzzwords
GEO for "best [specialty] near me"
Structured content, schema markup, and authority signals engineered to get your practice cited in ChatGPT, Perplexity, and Google AI Overviews. Healthcare is where GEO is most under-contested right now.
Educational content at scale
Condition, procedure, and FAQ content written by our team, ready for clinical review by yours. Turns a thin 10-page website into an 80-page library that ranks for the long tail of specialty queries.
Reputation automation (public reviews only)
Automated review-request flows triggered by your PMS (no PHI passed) that keep your review velocity ahead of every competitor in your market.
Specialized pages by sub-vertical
Each sub-vertical has its own page with trade-specific positioning.
Services we bundle for Healthcare Practices
Frequently asked questions
No, and we're deliberate about that. We're not a Business Associate. We don't handle PHI. Our scope is marketing websites, SEO, GEO, paid media, and content, none of which touch patient data. Any system that does (intake, scheduling, portals) stays in your own HIPAA-compliant stack and we integrate at the link-out level only.
That we do. Healthcare practices are places of public accommodation under ADA Title III, and WCAG 2.1 Level AA is the de facto technical standard courts reference in healthcare website accessibility lawsuits. We build marketing pages following WCAG 2.1 Level AA best practices and can remediate pages we build. For comprehensive accessibility audits or legal compliance verification, consult a specialist.
Yes. We write creative and landing pages that comply with Google's medical advertising policies and handle the constant rejection/appeal cycle so your team doesn't have to. For prescription-drug categories (GLP-1, etc.) we do not take engagements because compliance overhead is too high without BAA infrastructure.
No. Hospital systems procure through enterprise vendors (Accenture, Deloitte, Press Ganey, etc.) and those relationships are locked in. We specialize in small-to-mid independent practices where a nimble marketing partner can move the needle.
Not currently. Mental health is HIPAA-existential, every inbound marketing touchpoint risks touching PHI, and addiction treatment requires LegitScript certification plus 42 CFR Part 2 compliance. Both are off-limits until we invest in the compliance infrastructure.
Let's talk about your healthcare practices business
Tell us what you're trying to grow. We reply within 12 hours with a concrete plan, not a sales pitch.
Tell us about your goals
We'll get back to you with a roadmap within 12 hours.