Roofing
Storm-chase PPC, insurance-driven demand, and six-figure job tickets, roofing marketing needs to be as aggressive as the competition. We bring computer vision + GEO to the fight.
Roofing marketing that turns storm events into booked jobs: weather-triggered campaigns, computer-vision damage assessment, and GEO for "best roofer near me" queries.
Roofing is the most competitive home-services vertical in the country. Storm-chasers descend on damaged markets within 48 hours, national franchises dominate LSA bidding, and insurance-driven leads go to whoever gets there first. We run roofing marketing with the aggression the category demands: weather-triggered ad spend that ramps the moment a storm is forecast, computer vision on customer-uploaded roof photos for instant damage estimates, GEO (Generative Engine Optimization) to get cited in ChatGPT and AI Overviews when homeowners research roofers, and reputation management that stays ahead of every new competitor that shows up after a hailstorm.
What keeps Roofing owners up at night
Every hail event brings in storm-chasers from out of state who undercut local pricing and steal leads.
Insurance-restoration marketing has to thread needle between lead gen and state AG enforcement on "free roof" ads.
Lead quality on aggregator platforms is terrible, many are tire-kickers who won't file a claim.
Concrete AI workflows, not buzzwords
Computer vision damage pre-estimates
Homeowners upload roof photos; AI returns a preliminary damage score and estimate range, pre-qualifying consultation appointments.
Weather-triggered ad spend
Campaigns automatically ramp when the NWS issues hail or high-wind warnings in your service area, capturing demand within 24–48 hours of a storm.
GEO for "best roofer near me"
Structured content and schema designed to get your company cited in ChatGPT, Perplexity, and Google AI Overviews, the new first impression.
Services we bundle for Roofing
Other specialties in this industry
Frequently asked questions
We do storm-responsive marketing, ramped spend, dedicated landing pages, and rapid-deploy local SEO when demand surges. We draft using best practices for state advertising language around "free roof" and insurance claims, but recommend your attorney review before publishing in markets with strict AG enforcement.
Yes, but we screen carefully. The restoration space has regulatory and reputational risk, we only take engagements where the firm has a clean record and compliant sales process.
Let's talk about your roofing
Tell us what you're trying to grow. We reply within 12 hours with a concrete plan, not a sales pitch.
Tell us about your goals
We'll get back to you with a roadmap within 12 hours.